Lisa Says Gah was started by Lisa Bühler after she decided to share her love of saying "Gah" with the rest of the world. And what exactly is “Gah”? Well, it can be anything you want it to be, and that's the point. For us, saying Gah goes hand in hand with that powerful, yet elusive, "I've GOT to have it" feeling. So, with you in mind, we make sure that everything we present has us saying Gah first.